KNOWLEDGE

 

Why Most People Quit on Their Goals (and How to Not Be One of Them)
alex elsberry alex elsberry

Why Most People Quit on Their Goals (and How to Not Be One of Them)

Research shows social support influences up to 69% of weight loss behaviors, from planning meals to staying consistent with workouts.

That’s not about having more willpower. That’s what accountability does.

And maybe that’s why we avoid it.

Because once we say it out loud, it feels real.
Because once someone else hears it, we’re no longer the only one holding ourselves to it.
And honestly, that can feel like a lot.

But that resistance is just part of being human.
It doesn’t mean you don’t care. It just means the system isn’t built to support you yet.

The good news is you can build that system.
One that supports consistency, makes follow-through simpler, and helps you keep moving forward even when motivation fades.

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The Power of Habits: Re-Evaluating the Little Things That Shape Your Life
alex elsberry alex elsberry

The Power of Habits: Re-Evaluating the Little Things That Shape Your Life

We don’t often question our routines—after all, they’re just part of life.

Toast in the morning. Drive to work. Scroll before bed.
But what if the choices you made out of convenience years ago are still shaping your days today?

And more importantly... what if they’re no longer serving the person you are now?

A surprising amount of your daily life runs on autopilot. Research shows nearly half of what you do each day is a habit—not a conscious decision. That’s not always bad, but it does mean this:
Small choices, repeated daily, quietly shape your future.

We just published a piece on how revisiting the tiny decisions you rarely think about—like what you eat, how you move, and when you rest—can help realign your routine with your current goals.

Discover how to build habits that match who you are now, not who you used to be.

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We Suffer More in Our Mind Than in the Gym
alex elsberry alex elsberry

We Suffer More in Our Mind Than in the Gym

We see it all the time.
The fear of looking out of place. The overwhelm of not knowing what to do. The anxiety that kicks in before the workout even begins.
The solution? A plan that creates a clear path forward and the environment to execute it.

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